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Healthy branding

Beyond the Wall

THE BRIEF

Beyond the Wall is a new, independent café with an emphasis on healthy food choices and fitness. Located right in the heart of Bristol’s new harbourside development - we were commissioned to create a strong, confident brand that would enable them to stand out from nearby ‘big brand' coffee shops and the ‘hipster’ independents (and work with the look and feel of their ‘partner' neighbours The Triathlon Shop.)

WHAT WE DID

For this bold, fresh brand we used a clear type style and created a bespoke zig-zag graphic device that gives a nod to the ups and downs of the athlete’s experience; the going ‘beyond’. We were delighted to be involved in every aspect of the design; from café layout and interior design to clothing and loyalty cards, enabling us us to develop a really coherent experience. The brand also gives scope for growth; with a secondary colour palette and a typestyle that will cover everything from the café community to coffee packaging and what ever comes ‘beyond’ this first café.

"Everyone loves the new branding - go, go!"

Going 'Beyond’ is a passion for the owner Andy Persson (he’s running from John o’ Groats to Lands End to in April 2016 – see his website).

Get in touch and see how we could help your business

Gillian Marles

T +44 (0)117 949 3020
E

Adrian Barclay

T +44 (0)117 949 3020
E